amazon influence | learn skill course | course 24

Amazon's e-commerce platform has disrupted traditional retail models, forcing brick-and-mortar stores to adapt to changing consumer preferences and behaviors.
The convenience of online shopping, coupled with Amazon's vast product selection, competitive pricing, and fast shipping options, has led to a shift in consumer shopping habits.
Traditional retailers have been forced to invest in their online presence, omnichannel strategies, and customer experience to remain competitive in the digital age.
B. Empowering Third-Party Sellers:

Amazon's Marketplace platform allows third-party sellers to list and sell their products alongside Amazon's own offerings, providing access to a global customer base and fulfillment infrastructure.
Third-party sellers benefit from Amazon's robust logistics network, payment processing, and customer service support, enabling them to reach customers more efficiently and cost-effectively.
Amazon's fulfillment services, including Fulfillment by Amazon (FBA), enable sellers to outsource storage, packing, and shipping, freeing up time and resources to focus on growing their businesses.