Understanding the Sell-Side Pitch Process

5. Pitch Presentation:

o Preparation of Persuasive Pitch: Investment bankers prepare a convincing pitch that includes highlighting all the key points for the sale of investment opportunity.

o Answering Investors' Questions: They can answer all the questions that are asked by investors and remove all the fears that have been made to surround them.

Understanding the Sell-Side Pitch Process

4. Investor Outreach:

o Identify Potential Investors: Identify, on the basis of an investment mandate, the risk and industry preferences, which potential investors are likely to be interested in the investment.
o Contact Targeted Investors: Investment bankers contact the target investors to schedule meetings and presentations.

Understanding the Sell-Side Pitch Process

3. Pitch Book Preparations:

o Creating a Compelling Story: A Pitch book is a comprehensive document outlining an investment opportunity that generally outlines the business model of a company, its financial performance, market prospects, and valuation.

o Personalized Pitch: A pitch book is customized to attain the interest and investment criteria of the target investor.

Understanding the Sell-Side Pitch Process

2. Due Diligence:

o Financial Study: Investment banks engage in detailed financial study of the target company, related revenue, expenses, profitability, and valuation.

o Legal and Regulatory Review: He or she carries on legal and regulatory due diligence to identify all risks and compliance issues.

Understanding the Sell-Side Pitch Process

Key Stages of the Sell-Side Pitch Process

1. Origination of Deals:

o Opportunity Identification: Investment banks are always on the lookout for potential deal opportunities by connecting with clients, industry research, and market analysis.

o Building Client Relationships: The success of the corporate client relationship building would be sure to ensure a healthy deal flow and familiarize the bank with their needs.

Understanding the Sell-Side Pitch Process

. The private market consists of private equity funds, VC funds, and corporate venture arms investing in early-stage companies. Sell-side includes the market makers that ensure trading by buying and selling securities on their own behalf.
These specialists have an essential role in the well-functioning of the market, guaranteeing its liquidity. A buy-side player is defined as someone or any firm that buys securities with the intention of later selling them for a profit.

Understanding the Sell-Side Pitch Process

Understanding Sell-Side

The sell-side and buy-side of wall street could not operate without each other and are interdependent. Each relying on the other for smooth operations just like two-sides of the same coin.
Thus, the sell side is more interested in getting a maximum price for its financial instrument and providing information and research regarding those specific assets. On the other hand, the buy side looks to buy at the very highest price possible for those instruments. Since neither can exist in a vacuum, each depends on the other to counter-balance market forces.
Buy-side players in the financial market are individuals who buy securities with the goal of holding them for future investment. This comprises professional investors such as money managers from hedge funds, institutional firms, mutual funds, and pension funds. Even individual investors can be considered buy-side participants

Understanding the Sell-Side Pitch Process

Sell-Side?

The sell side is that part of the financial sector which creates and markets financial instruments, like stocks, bonds, and foreign exchange, in the public market. It also incorporates private capital instruments, including placements of private debt and equity, in the mix. Sell-side professionals are, therefore, investment banks and brokers who design and service these financial products and sell them to the buy side, usually through institutional and individual investors.

On Wall Street, firms engage in business as sell-side companies, with investment banks serving as facilitators between issuers of securities and investors and market makers who provide liquidity by trading in the public markets. Investment bankers and corporate finance advisors help companies raise funds in the private capital markets by issuing debt and stock.